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Nokia N8 – Offering The Full Package In Terms Of Multimedia And Productivity Features

The Nokia N8 is one of the latest smartphone releases from the manufacturer. This touchscreen smartphone features Carl Zeiss optics and Xenon flash and is the very first Nokia smartphone to feature a 12-megapixel camera sensor size of 1/1.83. The handset features e-mail, messaging, and internet surfing capabilities. The phone is available in multiple colours, has a Gorilla glass layer of protection, and proximity and accelerometer sensors.

The dimensions of the handset are 113.5 x 59 x 12.9 mm with a weight of 135 g. There are physical keys for the menu, power, lock, volume, and camera. The phone also has an alphanumeric keyboard as well as a full onscreen QWERTY keyboard for efficient text input, ideal for prolific SMS and email users. For those style conscious users out there, you’ll be pleased to know that the Nokia N8 comes in silver white, dark grey, orange, blue, and green.

To make the phone even more of your own you have the option of customisable homescreens such as widgets, themes, shortcuts, icons, and menu. Users will also have the option of customisable profiles and can add their very own ringtones to the phone, and can also change the wallpaper, screensaver, audio theme, and colour theme. The phone’s several useful applications include: Calendar, contacts, music player, Internet, messaging, photos, Ovi store, video, maps, WebTV, video and photo editor, Office document viewers, mail, and radio.

The Nokia N8 also has full web browsing capabilities with touch control and supports markup languages such as HTML, XHTML MP, WML, and CSS. Users that have Twitter and Facebook accounts can now enjoy unified home screen access to both social networking sites so that they can stay in touch with friends and family around the globe. You can even see upcoming social networking events in your calender.

This smartphone also has some pretty impressive video capabilities as well. The eye-popping HD resolution has a quality 720p resolution that can be used to shoot video. Users can also enjoy ambient stereo audio recording and will have wind and noise reduced. There are also settings for low light environments, white balance, and colour tone. You can also enjoy on demand WebTV and watch global and local streaming internet TV right on your phone, taking your favourite shows and programs with you no matter where you are.

The Nokia N8 is an excellent alternative to some of the smartphones already out there. It’s a great phone for business users that need to take their work on the go through e-mail, document editing, and video calling and everyday users as well. Compared to other recent smartphone models, the Nokia N8 rises up to meet the challenge in terms of capabilities and hardware and sales have been decent in the marketplace.

The Characteristic and Application of the 3G Technologies

With the development of 3G technologies, the 3G wireless broadband is not only widely applied in the civil field, but also in the industrial field. Some manufacturers try to apply the 3G wireless broadband technologies to manage the regional where is poor and large, because the coverage is wide and the cost performance is high. The rescuers can not reach the place when the accident is happening on the expressway, because the expressway is long and having bridges. The 3G dispatching system will help a lot in the expressway accident processing and rescue. The specific advantages make this technology popular in many fields. I will list some of the advantages in the next paragraph of the article.

Firstly, the coverage of 3G wireless broadband is generally in proportion to the public area. The broadband is able to reach wherever the user goes. Secondly, the 3G wireless broadband is more flexible than the other broadband. The cost of the terminal can be cut by expanding the ranges of options; meanwhile, the phone with the dispatching system also can join in the whole network. Thirdly, the specific network can be replaced by the public network. The cost can be saved by the application of public network.

There are few companies provide the 3G dispatching system and the related functions at the present time. Then let us get to know about the function of this dispatching system.

First is the movable urgent meeting. The commander can establish a meeting by the 3G portable terminal. The commander does not need to wait for the report from the front stage before making the decision. The meeting can be established only when the specific number is dialed, therefore the authority can not be overstepped by other people. Secondly, more accurate decision will be made when the accident situation is sent by the 3G portable terminal device. Thirdly, the order can be given by the form of image and video. Workers can contact with each other in the multimedia form with the portable terminal. Fourthly, the positioning function also helps to judge the accident place which is hard to be found on the long expressway. The place will be displayed on the screen, making the rescue to be efficient. The related integrated circuit is L3000N-C6.

Viral Marketing, New Means of Communications and Applications

Viral Marketing and Communications, Buzz Marketing, and Word of Mouth

Means of communications are available everywhere where users do interact and communications is a top engagement at the online world. Beside email and messaging there is a whole range of established and new arising platforms. Typical established platforms are chats, forums and newsgroups and the already evolved worlds of newsfeeds and weblogs, which have integrated content syndication features. Another rather new but arising platform is tagging, which still has reached popularity by several services.

Acting in such a space needs some ethical contemplations as users there are engaged by own interests and furthermore private. Numerous and uncontrolled postings are unwelcome and could harm a platform by bothering users. Such activities may become mentioned in public, which on the other side may harm a campaign or even the whole acting enterprise.

It is the trick of viral marketing to get users engaged by their interests. This may happen by a targeted message or entertaining applications. At email and homepages typical and simple tools to engage users is the allowance or request to give information of an email to others and ‘refer’ or ‘tell’ something tools. Those do allow to pass on messages and information.

Viral Marketing Tools, Advergames, and Podcasting

Viral Marketing using applications is an up to date trend, which now seems to be stimulated by the availibility of broadband. Beside the interest of users entertaining elements, advertainment, are a way to enforce distribution. Adgames or advergames are free and often sponsored games, which e.g. are available at specialized portals. A good game or joke will become recommended from there or could be sent by permission directly to users. Furthermore advergames beside a marketing message are able to transport product information and to explain more complicated products. Edutainment is suitable for other target groups beside consumers, too.

Audio and video are further forms of media distributed by viral messages. At the entertainment industry the distribution of media files by users picked up from a portal has become most popular. By the ongoing popularity of podcasting now also niches are reachable by audio and by video at videoblogs. After podcasting now videoblogs or vlogs become popular with an estonishing speed.

Interactive Media, Convergence, and Viral Marketing

Viral Marketing now has reached converging media. At mobile communications Multimedia Messaging, MMS, do allow the distribution of advergames, audio and video to and between mobile phones. The same development depending on the infrastucture is happening or expected to happen at other media like interactive television.

Viral Marketing Campaigns and Campaign Measurement

Viral Marketing Campaigns do require planning like all marketing measures. Depending on the form used the design of media is necessary. Similar to common campaigns there are platforms to choose. Adgames may become spread at specialized communities, audio and video at entertainment portals or videoblogs and podcasts at audioblogs and weblogs.

Most complicated is the evaluation of a communications based campaign. For the key seeding one need to define multiplicators, which may consist of early adoptors, influencers and keysurfers. Those may pass on the marketing message to other platforms and users. There are specialized agencies engaged in the identification of target groups or persons. Beside this there are some online communities with volunteers. A further way to evaluate platforms, forums and weblogs is to use charts.

Similar to the chaotic dismission of the messages an exact measurement of the campaign success is difficult. Campaign measurement in general is an up to date topic led by user acceptance of cookies. Usually campaign measurements in this reach can be done by link tracking and logs of ad or grapic impressions. Whereas measurements may advance the amount of yearly bought computers may show examplarily that measurements can not be exact. Happenings in a viral world are even more complicated as at communications and podcasting the distributed messages have become completely disconnected from the delivery system. On planning and campaign measurement agencies using data mining technologies may become engaged.

One may find all topics and tools mentioned at this article at the FOLDEN eMarketing and iMedia Directory

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Copyright, Impressum and Terms of Use

This article may become passed on at a whole, with all links or at least one to the FOLDEN Homepage including the copyright hint naming the author and the following statement. The author of this articles makes no warranties on the usefullness or the correctness of any kind of this article, readers do use this information on their own responsibility.
Frank Brauer, Consultant